Produktmässigt

Produktmässigt is a Swedish adjective that translates to "product-wise" or "in terms of product" in English. It is used to describe something from the perspective of its product characteristics, features, or development. This term is often encountered in business and marketing contexts, particularly when discussing product strategy, design, or performance.

For instance, a company might analyze its market position produktmässigt, meaning they are evaluating their standing based on the quality, innovation, or range of their products. Similarly, a discussion about a new feature could be framed as "produktmässigt sett," indicating a focus on how it improves the product itself rather than its marketing or sales.

The term emphasizes a focus on the tangible aspects of a product and how it functions or is perceived as a physical or digital offering. It differentiates this perspective from other business considerations such as financial performance, organizational structure, or customer service, although these aspects can certainly influence the produktmässig evaluation. In essence, it’s a way to hone in on the core product and its attributes.