Pluralfriendly

Pluralfriendly is an open-source, non-profit organization dedicated to promoting inclusive language and representation in digital spaces. Founded in 2018, the project aims to encourage the use of plural pronouns (such as *they/them*, *we/us*, or *you/your*) as default or primary pronouns in online platforms, applications, and services. This approach seeks to reduce assumptions about gender identity and foster a more welcoming environment for all users, particularly those who do not identify with traditional binary pronouns.

The initiative gained prominence through its work with platforms like Reddit, where it successfully advocated for the adoption of gender-neutral default pronouns in user profiles. By defaulting to plural pronouns, the project helps minimize the need for users to explicitly declare their pronouns, thereby reducing the pressure on marginalized individuals to disclose personal details. This approach aligns with broader efforts in digital accessibility and inclusivity.

Pluralfriendly operates on a community-driven model, relying on volunteers and supporters to drive its mission. The organization provides resources, guidelines, and advocacy tools to help developers, designers, and content creators implement inclusive language practices. While the concept has faced some criticism—including concerns about overgeneralization or unintended implications—its supporters argue that defaulting to plural pronouns reflects a more neutral and respectful default state.

The project has inspired similar initiatives in other online communities, though its influence remains most notable in platforms where user-generated content plays a central role. Pluralfriendly continues to evolve, adapting its strategies to address new challenges in digital communication and representation. Its work underscores the importance of thoughtful design in creating spaces that respect diverse identities.