Piacképesség
Piacképesség refers to the ability of a product, service, or company to be successfully marketed and sold in its target market. It encompasses various factors that contribute to a successful commercial offering. A piacképes product is generally one that meets a specific customer need or desire, offers a compelling value proposition, and is positioned effectively within the competitive landscape.
Key elements contributing to piacképesség include understanding the target audience, their needs, preferences, and purchasing power.
Ultimately, piacképesség is a dynamic concept, constantly influenced by market trends, competitor activities, and evolving consumer