OnlineShopDaten
OnlineShopDaten refers to the data generated and used by e-commerce platforms. This encompasses a wide range of information critical for the operation and success of an online store. Key categories include product data, which details items for sale, their descriptions, specifications, pricing, and inventory levels. Customer data is another vital component, containing information about shoppers, their purchase history, contact details, and browsing behavior. Transactional data records all sales, payments, shipping information, and returns, forming the backbone of financial reporting and order fulfillment.
Marketing data tracks campaign performance, customer acquisition costs, and conversion rates, helping to optimize advertising efforts.