Markkinointitoimintoihin
Markkinointitoimintoihin, or marketing activities, encompass all the actions a company takes to promote and sell its products or services. These activities are crucial for understanding customer needs, creating value, and building strong customer relationships. A fundamental aspect of marketing is market research, which involves gathering and analyzing information about potential customers, competitors, and the overall market landscape. This data informs strategic decisions and helps identify opportunities and threats.
Once a market is understood, companies develop a marketing strategy, which outlines the target audience, the
Advertising, public relations, direct marketing, and digital marketing are all examples of promotional activities. Digital marketing,