Likiarvot

Likiarvot, also known as Likert scales, are a popular method used in survey research and data collection to measure attitudes, opinions, and perceptions. They were developed by Rensis Likert in the 1930s and have since become a staple in social sciences, market research, and various other fields. Likert scales typically consist of a series of statements to which respondents indicate their level of agreement or disagreement using a fixed number of response options. These options are usually presented as a range of values, such as "Strongly Disagree" to "Strongly Agree," with intermediate levels like "Disagree," "Neutral," and "Agree."

The primary advantage of Likert scales is their simplicity and ease of analysis. They allow researchers to quantify subjective responses, making it easier to compare and analyze data across different groups or over time. However, they also have limitations. For instance, they may not capture the nuances of complex opinions and can be influenced by response biases such as social desirability or acquiescence. Despite these drawbacks, Likert scales remain a widely used tool in research due to their straightforward application and the valuable insights they provide.