Kokemustalouden
Kokemustalouden, or the experience economy, is a concept that describes a shift in how businesses offer value to their customers. Instead of primarily selling goods or services, companies in the experience economy focus on creating memorable and engaging experiences for their patrons. This transformation means that the intangible aspects of an interaction, such as emotions, memories, and personal growth, become the primary offering.
The core idea behind the experience economy is that customers are increasingly willing to pay for unique
This economic model has implications for various industries. Retailers might transform their stores into destinations with