Ivanjica

Ivanjica is a town and municipality located in the Zlatibor District of southwestern Serbia. Situated on the banks of the West Morava River, it is known for its picturesque natural surroundings, including the nearby Golija Mountain, a UNESCO Biosphere Reserve. The town has a rich history and is often referred to as the "Green Heart of Serbia" due to its extensive forests and abundant natural beauty.

Historically, Ivanjica has been an important settlement for centuries. Its development was significantly influenced by its strategic location and the surrounding agricultural and forestry resources. The town is a center for agriculture, particularly fruit growing, and is also known for its textile industry.

The municipality of Ivanjica encompasses a number of villages and rural settlements, contributing to its overall agrarian character. The local economy relies heavily on farming, small-scale manufacturing, and increasingly, tourism, drawn by the natural attractions and opportunities for outdoor activities such as hiking and skiing. The annual "Ivanjički Sabor," a traditional folk festival, is a notable cultural event that attracts visitors from across the region. Ivanjica's infrastructure includes educational institutions, healthcare facilities, and cultural centers serving the local population.