Influencerlar
Influencerlar, also known as influencers, are individuals who have cultivated a significant following on social media platforms. They leverage their established credibility and reach to influence the opinions, purchasing decisions, and behaviors of their audience. Typically, influencers specialize in a particular niche, such as fashion, beauty, fitness, travel, technology, or gaming. Their content often consists of reviews, tutorials, personal anecdotes, and lifestyle posts, all designed to engage their followers.
The rise of influencer marketing has transformed how brands connect with consumers. Companies collaborate with influencers
Measuring the success of influencer campaigns is crucial for both brands and influencers. Metrics such as reach,