Herschend

Herschend is a surname that is also associated with Herschend Family Entertainment (HFE), a privately held American theme park and entertainment company. The company operates a portfolio of regional parks and attractions across the United States and is known for emphasizing family-friendly entertainment, live performances, and storytelling.

Notable properties in HFE’s portfolio include Dollywood in Pigeon Forge, Tennessee, which is owned by Dolly Parton in partnership with HFE, and Silver Dollar City in Branson, Missouri. The Dollywood complex also includes Dollywood’s Splash Country, a separate water park adjacent to the main theme park. In addition to these flagship parks, HFE has managed other regional attractions and seasonal events, often reflecting local culture and history.

HFE traces its origins to a family-operated venture that expanded through the development and acquisition of park properties over several decades. The company has pursued partnerships with local communities, tourism boards, and regional stakeholders to grow its entertainment offerings while maintaining a focus on guest experience, hospitality, and entertainment. Through its parks and events, HFE aims to provide regionally themed attractions that appeal to families and visitors seeking culturally resonant experiences alongside traditional amusement rides and shows.

In popular usage, Herschend may refer to the family behind HFE as well as to the company itself, which remains one of the better-known operators of regional theme parks in the United States.