FreshlyPicked

FreshlyPicked is a brand known for its vibrant and durable children's footwear, particularly its iconic rain boots. Founded by Sarah Powers, the company aims to create shoes that are not only stylish but also practical for active kids. The brand's aesthetic is characterized by bold colors, playful patterns, and a distinctive design that often features a walkable sole and a comfortable fit.

The company initially focused on rain boots, which quickly gained popularity for their quality and unique visual appeal. Over time, FreshlyPicked expanded its product line to include a wider range of footwear, such as sneakers, sandals, and slippers, all maintaining the brand's commitment to bright colors and child-friendly designs. Their products are often made from natural rubber and other high-quality materials, designed to withstand the rigors of childhood play.

FreshlyPicked has cultivated a strong online presence and a loyal customer base, with many parents appreciating the durability and style of their shoes. The brand frequently collaborates with artists and designers to create limited-edition collections, adding an element of exclusivity to its offerings. The company emphasizes a fun and whimsical approach to children's fashion, encouraging kids to explore and play in comfort and style.