Cinzano

Cinzano is an Italian vermouth brand, a fortified and aromatized wine used as an aperitif or as a cocktail ingredient. The brand originates from Turin, Italy, and is produced and distributed internationally.

Cinzano was established in 1757 in Turin by the Cinzano family, and over the centuries it expanded its product line and distribution. In the 20th century the brand became part of larger spirits groups, and today its products are produced under the Gruppo Campari umbrella.

The core range includes Rosso (sweet red), Secco (dry), and Bianco (white) vermouth. Other variants have appeared for different markets. The vermouths are characterized by balanced flavor profiles achieved through a blend of botanicals and fortified wine.

Cinzano vermouth is widely used as an aperitif and as an ingredient in cocktails. It is commonly associated with classic drinks such as the Negroni (alongside Campari and gin) and the Manhattan, though it remains versatile for a variety of recipes and tasting experiences.