CPQsüsteem

CPQ stands for Configure, Price, Quote. A CPQ system is a software solution that helps companies create accurate and professional quotes for their products and services. It automates and streamlines the entire sales process, from product configuration to proposal generation.

CPQ systems are particularly useful for businesses with complex product catalogs, many customization options, or intricate pricing structures. The "Configure" component allows sales representatives to easily build product bundles and select specific features or options, ensuring that what is configured meets the customer's needs. The system prevents invalid configurations, saving time and reducing errors.

The "Price" aspect of CPQ automatically calculates the cost of the configured product or service based on pre-defined pricing rules, discounts, and customer-specific agreements. This ensures that pricing is consistent and accurate across all quotes. Finally, the "Quote" function generates a professional and branded proposal document that can be sent to the customer. This document typically includes the configured products, pricing details, terms, and conditions.

By integrating with CRM and ERP systems, CPQ solutions can provide a holistic view of the customer and streamline the handoff to order fulfillment. The benefits of implementing a CPQ system include increased sales productivity, shorter sales cycles, improved quote accuracy, enhanced customer satisfaction, and greater revenue. It empowers sales teams to focus on selling rather than administrative tasks.