CBS

CBS, or Columbia Broadcasting System, is an American commercial broadcast television and radio network established in the early 1920s. It is one of the major television networks in the United States and is part of Paramount Global, formerly known as ViacomCBS. CBS is renowned for its diverse programming, which includes news, entertainment, sports, and late-night shows.

The network was founded as a radio network by William S. Paley in 1927, and it expanded into television in the 1940s. Throughout its history, CBS has been influential in shaping American television culture, producing iconic series such as "I Love Lucy," "The Twilight Zone," and "M*A*S*H." Its flagship news program, the CBS Evening News, has been a mainstay of American journalism since the 1940s, delivering national and international news.

CBS's programming strategy blends scripted series, news programming, and sports coverage, including major events like the Super Bowl, NCAA basketball tournaments, and golf championships. The network's headquarters is located in New York City.

Over the years, CBS has undergone several ownership changes and rebranding efforts to adapt to the evolving media landscape. Its digital presence includes CBS All Access (now Paramount+), a streaming service offering live programming, on-demand content, and original series, catering to the modern digital audience.

As a major player in the entertainment industry, CBS continues to influence television broadcasting through its extensive content library and commitment to innovation. Its role extends beyond broadcasting, impacting culture, advertising, and media consumption patterns in the United States and globally.