Brändiusaldus
Brändiusaldus refers to the level of trust and confidence consumers have in a particular brand. It is a critical component of brand equity, as it influences purchasing decisions, customer loyalty, and the brand's overall market performance. High brandusaldus means that consumers perceive the brand as reliable, authentic, and capable of consistently delivering on its promises. Conversely, low brandusaldus can lead to skepticism, reduced sales, and a damaged reputation.
Several factors contribute to building and maintaining brandusaldus. Consistency in product quality, service delivery, and brand
Furthermore, positive word-of-mouth recommendations and endorsements from trusted sources can significantly enhance brandusaldus. Social proof, where