Biver

Biver is a surname of Swiss origin, found particularly in French-speaking parts of Switzerland and among Swiss communities abroad. The name is most prominently associated with individuals who have made notable contributions in business and industry, especially in the Swiss watch sector.

The most widely recognized bearer is Jean-Claude Biver (born 1949), a Swiss businessman who has played a central role in the modern revival of several watch brands. He led Hublot as chief executive and later served in a senior capacity within the LVMH group, where he helped shape the strategy and branding of multiple luxury watch brands. Biver is frequently cited for his influence on marketing approaches and brand development within the Swiss watch industry, contributing to the prominence of Swiss luxury watches on the global stage.