Bestune

Bestune is a Chinese automobile marque owned by the FAW Group. The brand originated from FAW’s Besturn lineup, introduced in the mid-2000s to compete in the domestic passenger-car market. The Besturn name was gradually superseded by the Bestune branding as FAW reorganized its brand portfolio and aligned it with a broader global naming strategy.

Product range includes sedans and SUVs designed for mainstream buyers, with a focus on modern features, comfort, and value. The lineup has encompassed compact and mid-size sedans as well as various crossovers; models have been produced primarily for the Chinese market, with some export activity through FAW’s international distribution networks.

Technology and strategy: Bestune has participated in FAW’s broader push into new energy vehicles, including hybrid and electric variants, as part of China’s NEV development and FAW’s electrification plans. The brand has sought to combine affordable pricing with contemporary design and connectivity features.

Global presence: The brand’s international footprint is modest compared with some competitors, with availability in select markets and occasional market-specific branding such as licensing under the Besturn name in certain regions. Bestune remains one of several FAW brands expanding beyond China as part of the group’s global growth strategy.