Asiakkaisiin

Asiakkaisiin is a Finnish linguistic form that marks the illative plural of the noun asiakkaat/asiakas, meaning “to the customers.” The illative expresses movement toward or direction into something, and in this case it denotes actions or relations directed toward a group of customers. In everyday Finnish, the illative plural is used in contexts where activities are oriented toward customers or when referring to interactions with the customer group.

Morphologically, asiakkaisiin is built from the base word asiakkaat (customers) with the illative plural ending -iin, resulting in asiakkaisiin. This form is part of the broader Finnish case system, which uses different endings to indicate location, direction, or relation. The illative plural is common in written and spoken Finnish, especially in business and service language.

In practical use, asiakkaisiin appears in discussions about customer relations, marketing, and service design where actions target or involve customers. It can be found in phrases that describe outreach, communication, or interaction with the customer group, as well as in descriptions of strategies or processes that relate to customers as a collective.

Examples of contexts include: marketing and communications that address the customer group; customer relationship management and service development focused on customers; and internal planning or reporting that references activities directed toward customers. While it is common in formal language, usage may vary by register, with alternative formulations like asiakkaille or asiakastoiminta also conveying similar ideas depending on nuance.

See also: asiakas (customer), asiakassuhde (customer relationship), markkinointi (marketing), CRM.