ActionSend

ActionSend is an email marketing and marketing automation platform designed to help small to medium-sized businesses create and manage email campaigns, targeted lists, and automated workflows. The company was founded in 2016 by Dan Dileas and Chris J. Pleasants and is headquartered in Seattle, Washington. ActionSend’s service includes a drag‑and‑drop email editor, pre‑built templates, and a library of content blocks that can be customized for different audience segments.

In addition to traditional email marketing, ActionSend offers multi‑channel communication tools, such as SMS messaging, Facebook Messenger, and push notifications. The platform includes advanced segmentation options that allow users to filter contacts by behavioral attributes, purchase history, or engagement metrics. Automated workflows can be created using visual workflow builders, enabling triggers such as welcome sequences, abandoned‑cart reminders, and re‑engagement campaigns.

ActionSend integrates with several e‑commerce and CMS platforms, most notably WooCommerce and Shopify, enabling merchants to sync sales data, automate product recommendations, and deliver personalized offers. The service also provides real‑time analytics dashboards with key performance indicators such as open rates, click‑through rates, and revenue attribution.

The platform positions itself against larger competitors by emphasizing an intuitive user interface, affordable pricing tiers, and responsive customer support. Since its launch, ActionSend has expanded its feature set to include A/B testing, dynamic content blocks, and GDPR‑compliant data handling. Reviews highlight the platform’s ease of use but note that advanced users may find the automation capabilities less robust than those offered by larger marketing‑automation suites.