õluma
Õluma is a term that has seen some usage in Estonian popular culture and online discourse, though it lacks a definitive, universally accepted meaning or a long-standing tradition. Generally, it is understood to be a neologism, likely a portmanteau or a creative alteration of existing Estonian words related to beer, celebration, or merrymaking. The precise etymology is unclear, as it appears to have emerged organically within informal contexts.
The term might be loosely associated with the enjoyment of beer or a general atmosphere of joviality.
Due to its informal and evolving nature, there are no established rules or conventions for its use.