turuvõrdlus
Turuvõrdlus, often translated as market comparison or competitive analysis, is a strategic process used by businesses to evaluate their position relative to their competitors within a specific market. This analysis typically involves gathering and examining data on various aspects of competing businesses, such as their product offerings, pricing strategies, marketing approaches, customer service, market share, and financial performance. The primary goal of turuvõrdlus is to identify strengths and weaknesses, both within the company and among its rivals, to inform strategic decision-making.
By understanding how competitors operate, a business can identify opportunities for differentiation, areas where it can
The process of turuvõrdlus can be conducted periodically or on an ongoing basis. It requires a systematic