tarbijapildistamist
Tarbijapildistamine, also known as consumer profiling or buyer persona development, is a marketing technique used to create detailed representations of ideal customers. These profiles are not based on real individuals but are fictional archetypes that embody the characteristics, motivations, behaviors, and goals of a target audience segment.
The process of creating a consumer profile typically involves gathering and analyzing data from various sources.
The primary purpose of consumer profiling is to enable businesses to understand their target market more deeply.