suunnatta
Suunnatta is a Finnish verb meaning to direct toward or to target something toward a specific purpose, group, or outcome. It is used to describe directing actions, resources, or messages toward a defined target, often in planning, marketing, politics, and communications. The phrase kampanja suunnataan nuorille, meaning that the campaign is directed at young people, is a common example of its use.
In practice, suunnata emphasizes intentional focus or targeting. The target is typically introduced with a dedicated
Etymologically, suunnatta and related forms derive from the root suunn- connected to direction and aim, and
See also: suunnata (to direct/aim), suunnattu (directed/targeted), kohdentaa (to target or aim at).