outsells

Outsells is the third-person singular form of the verb outsell, meaning to sell more units of a product than another product, brand, or edition within a defined period or market. It is used to describe competitive performance in sales, market share, or consumer demand.

As a verb, outsell aligns with other 'out-' prefixes meaning surpass, such as outrun or outpace. The related forms include outsell (present), outsold (past), and outselling (present participle). In a sentence: "Brand X outsells Brand Y in the holiday quarter."

Applications span publishing, entertainment, consumer electronics, and retail. In publishing, a book might outsell a rival title; in music, an album might outsell another; in video games, a title may outsell its competitor during a release window. Market-level comparisons use sales data such as units sold, revenue, or market share.

Outselling does not reflect profitability, margins, or long-term viability. It can be affected by marketing, distribution, price, and regional availability. Data quality and scope matter: outsell rankings may apply to a specific country, platform, or time period, and incomplete data can misrepresent relative performance.