modicare

Modicare Limited, commonly known as Modicare, is an Indian direct selling company that markets consumer products through a network of independent distributors. It employs a multi-level marketing model where distributors earn commissions on their personal sales and on the sales generated by distributors they recruit.

The product range spans wellness and nutritional products, skincare and beauty items, personal care, and home care products, which are sold through catalogs and direct selling events.

Modicare operates through a nationwide distribution network in India, with products marketed through a combination of direct selling events, catalog orders, and distributor-driven incentives, supported by a field force of sales representatives.

In India, direct selling is regulated to prohibit pyramid schemes and to protect consumers. MLM practices are overseen by government authorities and are subject to applicable commerce and consumer laws. Modicare states that it complies with such laws and emphasizes that earnings are tied to product sales rather than recruitment alone.

See also: direct selling, multi-level marketing.