markaðsstefnuna
Markaðsstefnuna, which translates to "market strategy" in English, refers to the comprehensive plan a company or organization develops to achieve its business objectives through its marketing efforts. It outlines the specific actions and approaches to be taken to reach target customers, create value, and build strong customer relationships. A well-defined market strategy is crucial for successful business operations and sustainable growth.
Key components of a market strategy typically include thorough market research to understand the industry, competitors,
Furthermore, a market strategy addresses how the organization will communicate its value proposition to the target