liikeympäristössä
Liikeympäristö refers to the broader context in which a business operates. It encompasses all the internal and external factors that influence a company's decisions and performance. Understanding the liikeympäristö is crucial for strategic planning and successful business management.
The internal liikeympäristö includes the company's own resources, capabilities, culture, and structure. This might involve assessing
The external liikeympäristö is more complex and can be broken down into several categories. The microenvironment
The macroenvironment, also known as the PESTEL analysis framework, includes broader societal forces such as political,