konverteringsnivåer
Konverteringsnivåer, also known as conversion rates, represent the percentage of users who complete a desired action on a website or in a digital campaign. This desired action, often referred to as a conversion, can vary widely depending on the objective. For an e-commerce site, a conversion might be a completed purchase. For a lead generation site, it could be a form submission or a newsletter signup. In online advertising, it might be a click-through to a landing page.
Calculating conversion rates is a fundamental metric for evaluating the effectiveness of digital marketing efforts. The
Understanding and optimizing conversion rates is a key aspect of conversion rate optimization (CRO). CRO involves