kaupankäyntikanavas
Kaupankäyntikanava, often translated as trading channel, refers to the pathways or methods through which goods and services are bought and sold. This can encompass a wide spectrum of options, from traditional brick-and-mortar retail stores to modern e-commerce platforms. The choice of a kaupankäyntikanava is a critical strategic decision for businesses, influencing their reach, customer interaction, and overall operational efficiency.
Physical retail stores represent a long-standing kaupankäyntikanava, offering customers the opportunity to see, touch, and experience
Other forms of kaupankäyntikanava include wholesale, where goods are sold in bulk to other businesses, and