jagamisettevõtluse

Jagamisettevõtlus, also known as the sharing economy or collaborative consumption, refers to economic and social arrangements that allow individuals to share access to goods and services. These arrangements are often facilitated by online platforms that connect providers and consumers. Instead of traditional ownership, users can rent, borrow, or trade assets. Examples include ride-sharing services where individuals use their personal vehicles to transport others, or platforms that allow people to rent out spare rooms in their homes. The core idea is to maximize the utilization of underused assets and resources.

The rise of jagamisettevõtlus has been driven by several factors, including technological advancements, increasing urbanization, and a growing desire for more sustainable consumption patterns. It offers potential benefits such as cost savings for consumers, income generation opportunities for providers, and a reduction in waste and environmental impact. However, it also presents challenges related to regulation, labor rights, and market disruption for traditional industries. Estonia, like many other countries, has seen a significant growth in various forms of jagamisettevõtlus, impacting sectors from transportation to accommodation.