generik

Generik is a term used in Indonesian and Malay to describe something that is generic or non-brand-specific. In everyday usage it indicates a product, price point, or concept that is not tied to a particular manufacturer or trademark. The word derives from the English adjective generic and is aligned with the Dutch-influenced legal and commercial vocabulary present in those languages.

In pharmaceuticals, generik refers to generic drugs, which are medicines whose active ingredient, dosage, strength, form, and route of administration are bioequivalent to a branded product. Generik drugs are typically approved after the patent or exclusivity period for the brand-name product expires. They are required to meet the same standards of safety, quality, and efficacy, but they are usually sold at lower prices due to reduced development and marketing costs. Regulatory frameworks vary by country, but most major markets distinguish generic from brand-name products through separate approval pathways and labeling.

In consumer products, generik can describe store-brand or non-branded alternatives. Such products are often produced by contract manufacturers and distributed under retailer labels. They aim to offer similar performance at lower cost, while quality and packaging may vary across markets and brands.

Across contexts, the term emphasizes non-brand specificity, cost competitiveness, and broad accessibility. In some cases it carries neutral connotations, while in others it may imply lower consumer perception of prestige or quality, depending on market and product category.