extrastrength

Extrastrength is a term used in marketing and product labeling to indicate a version of a product that has higher potency, concentration, or performance than a standard variant. It is not a standardized technical term with a universal definition; its exact meaning varies by product category and regulatory jurisdiction. In consumer markets, extrastrength often signals a formulation designed to deliver stronger effects, longer-lasting results, or improved cleaning power compared with regular variants.

In pharmaceuticals and over-the-counter medicines, extrastrength formulations typically contain a higher dose of the active ingredient per unit and are accompanied by specific dosage instructions and safety warnings. In dietary supplements, the designation is used to claim higher concentrations of particular ingredients, though regulatory oversight of such claims can differ by country. In cleaning and household products, extrastrength denotes more concentrated formulas intended for tougher stains or greater cleaning efficiency.

Because potency and safety characteristics differ between products bearing the label, consumers should read ingredient lists and follow all usage guidelines. Medical advice may be warranted for products with higher active ingredient doses. The term may appear as a brand name, a rendering of a category descriptor, or part of a marketing slogan, and spelling variations such as extra strength or extrastrength are common.

See also extra strength, potency, dosage, branding.