crosstarget

Crosstarget is a term used across several industries to describe systems or strategies that address multiple targets, endpoints, or audiences simultaneously. Because the term is not standardized, its specific meaning varies by context.

In software development, crosstarget commonly refers to cross-targeting or multi-target builds, where a single codebase is configured to compile and run on multiple platforms, architectures, or runtime environments. This typically involves abstraction layers, conditional compilation, and build pipelines that produce platform-specific artifacts from shared sources.

In marketing and digital advertising, crosstarget describes cross-channel or cross-device targeting, where campaigns are designed to reach users across several channels (web, mobile, social) using unified data to coordinate messages and timing.

In research contexts, the term may appear in discussions of cross-target strategies that aim at affecting multiple biological targets or outcomes, but this usage is informal and not standardized.

Because the term lacks a single, formal definition, readers should consult domain-specific sources to understand how crosstarget is used in a given field.