campaignremain

Campaign Remain was a public campaign and lobbying effort by the official Britain Stronger in Europe campaign, also known as the official Remain campaign, during the United Kingdom's 2016 referendum on membership of the European Union. The campaign aimed to persuade British citizens to vote against leaving the European Union, arguing that it would be good for the economy, national security, and British influence in the world.

The campaign was officially launched by the Labour Party's Gisela Stuart as the chair of the Vote Leave-dominated cross party committee, after being organised directly from the BBC's Broadcasting House in London, operating under the remit of the Britain Stronger in Europe campaign. Its launch came after Vote Leave emerged, led by prominent Brexit advocates Boris Johnson and Michael Gove.

The campaign's official slogans included "Stronger, better, and more competitive... that's Britain in Europe". It also produced a number of notable television advertisements and print media campaigns, all arguing in favor of the United Kingdom's continued membership in the European Union.

Some notable figures to back the Remain campaign included then Prime Minister David Cameron, then Labour Party leader Jeremy Corbyn, and Conservative Party leaders such as Theresa May, and other Labour Party leaders such as Chuka Umunna and Alistair Darling.