asiakassegmenttikohtaisesti
Asiakassegmenttikohtaisesti is a Finnish term that translates to "customer segment-specifically" or "on a per-customer-segment basis" in English. It describes a strategic approach in business and marketing where activities, offerings, or communications are tailored and applied specifically to distinct groups of customers, known as customer segments. This method recognizes that different customer groups have unique needs, preferences, behaviors, and value perceptions.
The core idea behind asiakassegmenttikohtaisesti is to move away from a one-size-fits-all approach to customer management.
The benefits of adopting an asiakassegmenttikohtaisesti approach include increased marketing effectiveness, improved customer satisfaction, higher conversion