Virvling
Virvling is a neologism used in theoretical discussions to describe a recurring pattern of social interaction within small communities, especially online networks, where information and influence circulate in iterative cycles, producing temporary cohesion followed by reconfiguration. The concept is a model rather than a widely observed phenomenon, and has not achieved broad adoption in formal academia.
Core ideas include initiation by a core cluster, diffusion through weak ties, reinforcement via repeated interactions,
Applications and reception: Used in sociology, media studies, cultural studies, and information science to analyze online