Vertriebsfunktionen
Vertriebsfunktionen, also known as sales functions, refer to the various activities and roles involved in the process of selling products or services. These functions are critical for any business aiming to generate revenue and achieve growth.
Key Vertriebsfunktionen include lead generation, which involves identifying potential customers. Prospecting is the next step, where
Once a qualified prospect is identified, the sales process involves presenting the product or service, highlighting
Beyond the initial sale, post-sales functions are also vital. These can include customer service, account management,
The specific structure and emphasis on different Vertriebsfunktionen can vary significantly depending on the industry, company