Storydriven
Storydriven, or story-driven, is an adjective used to describe media, products, or processes in which narrative plays a central organizing role. A story-driven approach prioritizes plot, character development, and narrative structure as the primary means of engaging audiences and guiding decisions, in contrast to approaches that emphasize mechanics, data, or optimization.
In video games and interactive media, story-driven games place the narrative at the forefront. Player choices
In software and product development, story-driven design uses user stories and scenario-based reasoning to shape features
In marketing and branding, story-driven campaigns craft a brand narrative across channels to evoke meaning, trust,
Critics caution that an overemphasis on narrative can obscure usability, performance, or innovation if not balanced
See also: narrative design, storytelling, user stories, game design, marketing campaigns.