Produktøkonomien

Produktøkonomien, often translated as product economy, is an economic concept that focuses on the lifecycle of products and aims to maximize their value and minimize waste throughout this process. It moves away from a linear "take-make-dispose" model towards a circular approach. This involves designing products for durability, repairability, and eventual reuse or recycling.

Key principles of produktøkonomien include extending product lifespan through quality manufacturing and modular design that allows for easy replacement of parts. It also emphasizes providing services related to products, such as maintenance, repair, and take-back schemes. This shifts the focus from selling ownership of a product to selling the function or service it provides.

The goal is to reduce the demand for raw materials, energy consumption, and the generation of waste. By keeping products and their materials in use for as long as possible, a produktøkonomi contributes to resource efficiency and environmental sustainability. This model can also create new business opportunities in areas like remanufacturing, refurbishment, and sophisticated waste management. It encourages innovation in product design and business models that prioritize long-term value over short-term consumption.