Metatitlar

Metatitlar, or meta titles, are HTML title tags that define the title of a web page. They are displayed in the browser’s title bar or tab and are commonly shown as the clickable headline in search engine results. In Turkish-language contexts, the term metatitlar is used to refer to these elements.

Technically, a metatitlar is placed inside the head section of a web page as the title element, for example <title>Example Page Title</title>. Each page should have a unique metatitlar that accurately reflects its content. The title tag is not part of the visible page content, but it is important for both user navigation and search engine understanding.

From an SEO perspective, metatitlar help search engines understand what a page is about and influence click-through rates from search results. They should be descriptive, relevant, and concise. While they are not a direct ranking factor, a well-crafted title can improve relevance signals and user engagement. Avoid misleading or duplicative titles across the site.

Best practices include keeping metatitlar under an optimal length (generally around 50–60 characters to ensure full display on desktop and mobile), placing the main keyword near the start, and considering branding at the end. Use separators like a dash or vertical bar to improve readability, and ensure each page has a unique title that mirrors its content. For multilingual sites, provide localized titles and use proper hreflang annotations to avoid duplication.