Mainosryhmiä
Mainosryhmiä, or advertising groups, are a fundamental concept in digital advertising, particularly within platforms like Google Ads and Facebook Ads. They represent a way to organize and manage advertising campaigns more effectively. Essentially, a mainosryhmä is a collection of ads that share a common theme, targeting strategy, and keywords. This organizational structure allows advertisers to tailor their messaging and bidding strategies to specific audiences and search queries.
Within a mainosryhmä, all the ads should be closely related to a particular product, service, or topic.
The effectiveness of a mainosryhmä relies on tight thematic coherence. Each group should have a distinct set