Müügitsükkel

Müügitsükkel, also known as the sales cycle, refers to the predictable sequence of stages that a salesperson or business follows to move a prospect from initial awareness to a closed sale. Understanding and optimizing the müügitsükkel is crucial for effective sales management and revenue generation. While the exact number and names of stages can vary slightly depending on the industry and business model, a typical müügitsükkel includes stages such as prospecting, lead qualification, needs assessment, proposal presentation, negotiation, and closing the sale. Each stage involves specific activities and requires different skills from the sales team. Prospecting involves identifying potential customers, while qualification determines their genuine interest and ability to purchase. The needs assessment phase focuses on understanding the prospect's challenges and how the product or service can address them. Presenting a tailored proposal and addressing any objections are key to moving forward. Negotiation aims to reach mutually agreeable terms, and the closing stage secures the final commitment. After the sale, follow-up and customer relationship management are often considered part of the post-sale cycle to ensure customer satisfaction and potential repeat business.