Kansanterveysviestintä
Kansanterveysviestintä, often translated as public health communication, refers to the strategic dissemination of information and persuasion through various channels to promote healthy behaviors, prevent disease, and improve the overall well-being of populations. It is a multidisciplinary field that draws upon theories and methods from communication, public health, psychology, sociology, and marketing. The primary goal of kansanterveysviestintä is to influence individual and community health practices, create supportive environments for health, and foster policy changes that benefit public health.
This field encompasses a wide range of activities, including public awareness campaigns, health education programs, risk
Effective kansanterveysviestintä requires careful planning, audience segmentation, and the use of evidence-based approaches. It aims to