Jabra

Jabra is a Danish brand that designs and manufactures audio devices, including headsets, earbuds, and speakerphones for personal and professional use. The brand operates under GN Audio, a division of the Danish technology company GN Group (formerly GN Store Nord). Jabra products are distributed worldwide through direct sales and authorized partners.

History and development

Jabra originated as part of GN Group’s broader portfolio of audio and hearing solutions. Over time, the brand focused on wireless communication devices, expanding from consumer Bluetooth headsets to enterprise-grade headset systems used in offices and contact centers. The product line has grown to include both professional and consumer audio solutions, with continual emphasis on wireless connectivity, sound quality, and reliability.

Products and technology

Jabra’s offerings span office and contact-center headsets, conference speakerphones, and a range of wireless true wireless earbuds and headphones. Connectivity options typically include USB, Bluetooth, and, in some models, DECT. Popular product families include enterprise-grade headsets for unified communications and consumer lines such as Jabra Elite and Jabra Move. Key features often highlighted are active noise cancellation on certain models, high-quality microphone pickup, multipoint Bluetooth pairing, and battery life suitable for extended use. Software tools such as Jabra Direct and the Jabra Sound+ app provide device management, firmware updates, and personalized audio settings.

Market and use

Jabra targets business environments—office workloads, contact centers, and healthcare—as well as general consumers seeking reliable wireless audio for calls and music. The brand emphasizes clear call quality, durability, and ease of integration with common communication platforms.

Corporate structure

As a brand within GN Audio, Jabra is part of GN Group, which coordinates global manufacturing, marketing, and distribution of its audio and hearing product lines.