Hasbro

Hasbro, Inc. is an American multinational toy and entertainment company. It designs, manufactures, and markets toys, games, and consumer products worldwide. The company is headquartered in Pawtucket, Rhode Island.

Hasbro traces its roots to 1923, when Hassenfeld Brothers was founded by two brothers in Providence, Rhode Island, as a textile remnants business. It later expanded into school supplies and toys. The Hasbro name, derived from HAS from Hassenfeld and BRO from Brothers, was adopted in the early 1950s as the firm reorganized.

Hasbro built its portfolio through major acquisitions and brand development. Notable milestones include Parker Brothers (board games such as Monopoly and Clue) in 1967, Milton Bradley in 1984, and Tonka in 1991. The Transformers, G.I. Joe, My Little Pony and Nerf lines became core products, while Wizards of the Coast’s Magic: The Gathering and other properties were added after Hasbro acquired Wizards of the Coast in 1999.

Hasbro expanded into media and entertainment, notably through the 2019 acquisition of Entertainment One (eOne), a Canadian company that operates film and television studios and libraries. The integration of eOne has supported development of content based on Hasbro brands, alongside the company’s licensing and digital gaming activities.

Hasbro is a publicly traded company listed on the Nasdaq under the ticker HAS and is a constituent of the S&P 500 index. It maintains a global presence with operations and licensing activity across numerous countries.