DirectDigital
DirectDigital is a term used in technology to describe systems and processes that operate directly in the digital domain, often with an emphasis on minimizing or removing intermediate analog steps in data capture, processing, or delivery. The term is used across several fields where data are captured, manipulated, or transmitted in native digital form.
In imaging, direct digital imaging refers to sensors and systems that produce digital output with minimal external
In manufacturing and printing, direct digital methods—sometimes described as direct digital fabrication or direct digital printing—drive
In marketing and communications, direct digital channels deliver messaging and campaigns straight to audiences via email,
In broadcasting and audio, direct digital workflows aim to keep signals fully digital from capture through
See also: direct digital synthesis, direct-to-consumer digital platforms, and direct digital fabrication.