Cocomelon

Cocomelon is an American children's entertainment brand centered on the YouTube channel Cocomelon - Nursery Rhymes and related streaming content. Produced by Treasure Studio, Inc., the channel creates 3D animated videos that feature a family and their friends as they sing nursery rhymes and original songs designed for preschool-aged audiences. The videos combine simple narratives with bright visuals and repetitive musical patterns intended to reinforce language and basic concepts such as numbers, colors, and daily routines.

The franchise focuses on a family led by parents and their children, including characters such as JJ, YoYo, and TomTom. The format typically presents short episodes that depict everyday activities—getting ready for school, visiting the park, sharing with friends—accompanied by catchy songs and gentle humor. The brand has grown from a YouTube channel into a broader media property with licensing and distribution on other streaming platforms and in merchandise.

Cocomelon has achieved remarkable reach, ranking among YouTube’s most-viewed and most-subscribed channels and accumulating billions of views. Its popularity has made it a primary source of nursery rhymes for many preschoolers worldwide and a staple within early childhood digital media. The channel has also drawn discussion among educators and researchers regarding educational value, pacing, and screen time.