BamTech

BamTech was a technology company specializing in streaming media services. Founded in 2000 as MLB Advanced Media, it was initially the digital arm of Major League Baseball, responsible for building and managing its online presence and streaming capabilities. Over time, the company expanded its services beyond baseball, providing streaming technology and infrastructure to a wide range of media and entertainment clients.

In 2008, MLB Advanced Media rebranded as BamTech. This rebranding reflected its broader ambition and its growing success in the streaming technology sector. BamTech was known for its robust and scalable streaming solutions, powering services for major broadcasters and leagues, including the National Hockey League (NHL) and the National Football League (NFL), as well as content providers like HBO and WWE.

In 2017, The Walt Disney Company acquired a majority stake in BamTech, with the intention of using its technology to launch its own direct-to-consumer streaming services. Subsequently, Disney acquired the remaining stake in BamTech in 2018. The technology and expertise developed by BamTech became a foundational element for Disney's successful streaming platforms, including Disney+ and ESPN+. The company has since been integrated into Disney's broader technology operations.