überregional
Überregional is a German adjective and adverb describing something that extends beyond a single region. It denotes reach, influence, or coverage that spans multiple regions or countries, as opposed to local or regional scope. In media, "überregional" refers to news, topics, or content intended for a broad audience across several regions, often nationwide or international in scope. In business, administration, and cultural contexts, it describes activities, networks, or policies that operate beyond regional boundaries, such as überregionale Werbung (advertising across regions) or überregionale Vertriebsstrukturen (multi-regional distribution networks).
The term is common in German-language journalism, politics, and commerce. Its exact breadth is context-dependent: in
Related terms include regional, national, international, and cross-regional, used to specify the scale of coverage or