thenpopular
Thenpopular is an informal term used in online discourse to describe a pattern in which topics, styles, or media regain popularity after a period of decline. It is not tied to a single platform or discipline and lacks formal standardization, functioning primarily as a descriptive label in cultural commentary. The term blends “then,” indicating a prior state of popularity, with “popular,” signaling a revival or second wave. It is related to broader concepts such as nostalgia marketing, retro revivals, and cycle-based trend analysis.
Usage and interpretation: Thenpopular is employed to label or explain the re-emergence of fashion items, memes,
Examples: A 1990s fashion item gaining renewed attention in a modern collection; a meme reappearing years after
Etymology and reception: The term emerged in online discussions during the 2010s–2020s and remains informal, without
See also: trend cycle, nostalgia, revival, retro fashion, meme.